Game U on Xbox 360 coming to a college near you
In addition to the featured games, over 30 plasma and LCD TVs and a Cyber Laptop Bar (sponsored by Best Buy) will be available. Competitions at each stop will feature Halo 2 and PGR3 and the Suzuki SX4 60: Second Time Attack. The event kicked off March 5th at Arizona St and will end on April 25th at the University of Tampa.
For a complete list of dates, check the details.
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Third Annual GAME U on XBOX 360 College Tour to Stop at 30 Major Colleges
Hot New Spring Games from XBOX, EA, Sierra, UbiSoft, U.S. Army, Konami and Eidos take Center Stage
SAUSALITO, CA March 5, 2007 The countrys premier video game tour, GAME U on XBOX 360, is slated to put the pedal to the metal again this time with what promises to be the most entertaining college tour to date. Over the next two months, the tour, which is also presented by IGN.com and American Suzuki Motor Corporation, is expected to reach 50,000 videogame enthusiasts at 30 universities.
GAME U on XBOX 360 reaches the heart of the game-playing community young adult college students. These videogame enthusiasts and trendsetters will get their first opportunity to play many brand new games on this tour. Games to be featured include: NBA STREET Homecourt, NCAA March Madness 07 and Def Jam: Icon from EA, Americas Army: Special Forces, Tom Clancys Ghost Recon Advanced Warfighters 2 from Ubisoft, F.E.A.R from Sierra, Dance Dance Revolution Universe from Konami, Battlestations: Midway from Eidos, as well as, Crackdown, Fusion Frenzy and Gears of War from XBOX. There will also be a Game Informer's Halo 2 Challenge Competition at each stop and a PGR3 Race Competition.
The videogame market continues to explode with many new options, said Game Live Events Founder Antonio Capretta. Because we have the largest video game tour in the country, we have the privilege of giving this influential group of hardcore, causal and competitive gamers the first look at cutting-edge games.
The rubber meets the road for this tour on March 5th at Arizona State University. The tour will end on April 25th at University of Tampa.
As future-forward marketers, we know that traditional advertising alone wont reach the 18 to 25 college students, said Navigame President Andrew Klein. What does reach this group is a combination of live and online experiences that makes an indelible impression.
Beyond the games, each stop on this tour will feature more than 30+ Norcent HD LCD and Plasma Televisions, A Best Buy Cyber Laptop Bar, the Suzuki SX4 60: Second Time Attack Competition -- giving college students an unparalleled gaming spectacle. The event is free admission to all college students.
Media Sponsors represented on this tour include: IGN.com, Game Informer Magazine and XBOX.
This rolling event will be the 15th tour in five years organized by Game Live Events. The last one was in the Fall of 06 -- a huge hit among videogame manufacturers, other consumer marketers and more than 40,000+ student gamers.
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Game U on Xbox 360
Spring Tour Routing Schedule
Tour Date Campus City State
3/5/2007 Arizona State University Tempe AZ
3/7/2007 University of New Mexico Albuquerque NM
3/08/2007 University of Texas El Paso El Paso TX
3/12/2007 Tulsa College Tulsa OK
3/13/2007 Oklahoma State University Stillwater OK
3/15/2007 Emporia State University Emporia KS
3/19/2007 University of Nebraska Kearney NE
3/20/2007 Missouri Southern State Joplin MO
3/21/2007 Delta State University Cleveland MS
3/22/2007 Mississippi State University Starkville MS
3/23/2007 Southern Illinois Carbondale Carbondale IL
3/27/2007 University of Louisville Louisville KY
3/28/2007 Northern Kentucky University Highland Heights KY
3/29/2007 Ohio University Athens OH
3/30/2007 Ohio State University Columbus OH
3/31/2007 Saginaw Valley State University University Center MI
4/2/2007 Marshall University Huntington WV
4/3/2007 West Virginia State University Institute WV
4/6/2007 University at Buffalo Buffalo NY
4/10/2007 Penn State University State College PA
4/11/2007 SUNY Oneonta Oneonta NY
4/12/2007 New York Institute of Technology Manhattan NY
4/16/2007 West Chester University West Chester PA
4/17/2007 Temple University Philadelphia PA
4/18/2007 University of Richmond Richmond VA
4/19/2007 Georgia Institute of Technology Atlanta GA
4/21/2007 Georgia Southern University Statesboro GA
4/23/2007 University of Central Florida Orlando FL
4/24/2007 University of Florida Gainesville FL
4/25/2007 University of Tampa Tampa FL
4/26/2007 Eckerd College St. Petersburg FL
*Final schedule subject to change due to routing constraints*